I started this journey of online marketing 11+ years ago selling online e-books with a co-worker at my first job out of college.
It was such an awesome empowering and magical feeling being able to create $$$ and value out of thin air by just setting up a website and pointing searcher to the right answer.
Once you've done it once, there's no going back. I quickly discovered that my International Affairs degree was worthless and online-marketing (e-commerce) was where I wanted to be.
So in 2006, I had to go school all over again, but this school was different. It was the school of real hands-on experience, building websites, failing, winning, learning SEO, ranking, growing traffic, learning copywriting, analytics, conversion, sales, marketing, branding, and getting results.
This blog is designed to help others capture that feeling...